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A Salmon Story - Tim Sheffield

My love for catching fish on the fly began at a young age when I was introduced to the sport by my father. He and I have an unbreakable relationship which grows stronger every time we share a piece of water. I owe it all to him. Growing up on the coast of Connecticut, we fly fished mainly for stripped bass. It was only after attending Montana State University Bozeman that I found my love for chassing trout on the fly (not a bad place to start).  Upon my return home from the Big Sky State, my new found passion for trout bled to my father. His master plan was coming to fruition with its success only to be measured...

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What is the Fray'N Release Movement?

People keep asking us questions about the Movement. How it's born, what does Fray means and why do we categorize ourserlves as a Movement. Well let me tell you a story.  In last february David and me (JP) were sitting in the coldest cold ice fishing on the Lake St-François in Quebec and we started having a conversation about our passion and what was missing around it. We quickly realized that even though fishing is really popular, there is no brand uniting everybody and providing cool apparel to fishermen. There are these large fishing vests and hats with no style but nothing to fit the younger styles. We realized there were almost no cool looking snapbacks, hoodies or shirts. We decided...

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Tips for releasing a fish correctly

  FRANÇAIS PLUS BAS   We strongly believe that releasing our catches is the only way to go. Reasons are obvious : Bigger fishes Healthy species Healthy rivers and lakes Fishes are beautiful What’s your reason? Here are a few tips to help you release a fish correctly : Do not keep it out of the water for too long. You know a fish can’t breathe out of water don’t you? Sounds pretty obvous. Play soft. Make sure you do not hurt the fish while bringing it to shore. Keep the line tight but if you’re using a heavy rod with a 30 lb wire, it’s useless to fight too hard as the fish has no ways of letting go. Soften or...

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Shorelunch - Warm chili for cold days

A fishing trip is also about a lot of time spent in nature and we all know it can get cold and humid sometimes.. It is therefore important to eat a good meal that will keep you warm and full of energy. Here is a recipe chili that can be warmed up on a woodfire or a grill.     1 large onion, chopped     1 jalapeno pepper, chopped     2 c. tablespoons olive oil     2 pounds ground beef     2 garlic cloves, chopped     1 c. chili powder     1 c. tablespoon cayenne pepper     1 c. to ground cumin     1 can of crushed tomatoes     1 can of well rinsed kidney beans     1 can of well rinsed black beans     1 can of sweet corn     ½ cup of...

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